Balloon Advisory

The leading experts in how organizations think and decide.

The creators of Insight Mobility — working directly with your organization on the challenges you can't afford to get wrong.

Start a Conversation Read the thesis behind Insight Mobility

Who You're Working With

Every Balloon Advisory engagement is led and delivered by our team, including Amanda Greenberg, Balloon's CEO and creator of Insight Mobility. And when a challenge calls for it, we draw on our network of 50+ world-renowned experts, organizational psychologists, and behavioral scientists.

Our Expertise

Grounded in science. Built over years.

Balloon Advisory draws on hundreds of studies across cognitive science, behavioral economics, and organizational psychology. These are the domains where we lead.

The Category We Created

Insight Mobility

The category we created — moving human intelligence through organizations on merit, not rank.

Cognitive Science

Groupthink & Cognitive Bias

The forces that quietly distort every meeting, decision, and hire — and how to design around them.

Research & Methodology

Psychological Safety

The defining factor in team performance. We create the conditions where people say what they actually think.

Evidence-Based Leadership

Decision Science

How organizations decide, why they get it wrong, and the evidence-based frameworks that fix it.

Human Systems

Organizational Psychology

Culture, alignment, team dynamics, change — the human systems that make everything else work.

What We Offer

Six ways to work with us.

Platform Launch

We design your rollout, train your team, and build the habits that make Balloon work, ensuring a plan that is tailored to how your organization actually operates.

Strategic Advisory

Deep engagements for the challenges that don't have easy answers — culture transformation, decision-making bias, leadership alignment. We bring rigor. You bring the problem.

Think Tanks & Sessions

Balloon-led Think Tanks and co-led sessions with the world's foremost behavioral scientists, leadership researchers, and practitioners. We design and develop sessions that are built to change how your teams think and operate.

Managed Flights

The Balloon team designs and facilitates structured Flights across your organization, delivering the prioritized insights your leaders need to act.

Insight Mobility Leadership Session

Amanda Greenberg, the creator of Insight Mobility, leads a session grounded in the science behind it: why the intelligence your organization needs most rarely reaches the people who could act on it, and what removing bias, hierarchy, and fear actually unlocks. We pair it with a live Balloon flight, so your team doesn't just hear the thesis, they watch it work in real time.

The Expert Network

Our network of 50+ world-renowned experts, organizational psychologists, and behavioral scientists are available for custom one-on-one engagements.

What Leaders Say

Trusted by leaders who think deeply about how their people work.

Amanda led a webinar for over 30 of our portfolio company HR and Operations executives on science-backed best practices to generate business improvement ideas from their teams. The session was interactive, engaging, and insightful — leaving leaders with questions they could immediately deploy in their organizations and a better understanding of the common pitfalls of many approaches.

Graham Thomas

Director, KKR & Co.

Thankful to have ballooned ideas at the Think Tank with one of the most endearing front offices in sports I've encountered, and to learn alongside such a thoughtful, generous community. Balloon has a real gift for pulling brilliant people and ideas into the same room — one of the most inspiring experiences I've had thus far!

Samata Narra

Creative Talent Development, Disney Entertainment Television

I've never been part of something quite like the Think Tank. Leaders from a wide range of industries spent two days getting to know each other and tackling common challenges like decision speed, retention, and innovation. I left with new relationships and several ideas I couldn't wait to bring back to my team. To me, that's what Balloon does best: it creates environments where diverse perspectives come together to learn from one another and generate better ideas than they could on their own.

Andrew Ball

Baseball Operations Advisor, Pittsburgh Pirates

By asking my organization only four questions in the managed flight, I easily saved myself a week's worth of work.

Mihir Patel

Director & GM, Logging & Observability Services, AWS

I saw the rich contributions leaders across every area of business were making through Balloon, and I knew I wanted to bring one of those voices to our people through Balloon's Expert Network. Having Daisy Auger-Domínguez come in was very touching and very informative, she's so real, and it's rare to get access to speakers of that caliber. We paired her session with our first live Balloon flight during the event, and the connection was made through the subject matter and the follow-up questions built into it. It gave people a chance to think more deeply about what we were doing and why we were having the conversation.

Alenda Durr

Director, Inclusion & Connection Strategies, USCellular

Let's talk about what you're navigating.

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