Alexandra Wilkis Wilson

Template Author

Alexandra Wilkis Wilson
Entrepreneur and co-founder, Clerisy, Gilt Groupe, GlamSquad

Market Research for Competitive Analysis

Competitive analyses are valuable because they allow you to understand the landscape of your market and industry as well as where your company stands within it. Use this flight to identify what's working well for other companies in your industry, what your target audience is buying, and how you can distinguish yourself from the competition.

Sales + Marketing

Suggested Questions

  • Where does our brand shine in comparison to our competitors?

Insights you can expect from running this flight

  • Preliminary competitive analysis
  • Insight into content and strategies that are working for your direct competition